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Annual report of the Bank Guarantee Fund
2020
9.2 Information policy
Crisis communication strategy
The year 2020 was characterised by very intensive activities related to the processes of resolution
of PBS w Sanoku, BS w Przemkowie and Idea Bank S.A.
While preparing for the resolution processes, the Fund each time developed an individual
crisis communication strategy, including all key elements, e.g.: messages, Q&A materials, crisis
communication strategy, as well as messages for the hotline of the BFG and the entity under
resolution, as well as materials to be used in internal communication in the entity under resolution.
In each case, on the day the resolution was initiated, the actions were carried out in accordance
with a pre-defined plan, so that the media covered the Fund’s position explaining the reasons for the
resolution. The main purpose of the communication activities was each time to reassure the clients
of the bank under resolution and to explain the Fund’s actions to the public.
During the resolution of PBS w Sanoku, the BFG Communication Department was in regular contact
with the national and regional media. As regards the resolution of BS w Przemkowie, the focus was
primarily on the regional media. In the case of Idea Bank S.A., activities were conducted with the
national media. The Fund’s Communications Department monitored the situation and reacted on
an ongoing basis to information requiring correction or clarification.
In the case of the resolution of Idea Bank S.A., one of the elements of communication was organising
an online briefing for the media.
Cooperation with the media
In 2020, questions from the media mainly concerned the resolution of PBS w Sanoku,
BS w Przemkowie and Idea Bank S.A., the actions of the BFG as the supervisor of Idea Bank S.A. and
the bankruptcy of BS w Grębowie in 2019, which was investigated by the popular programme on the
Polish public channel, “Sprawa dla Reportera”.
Questions were also answered that concerned the level of contributions to the BFG and the manner
of determining the MREL levels.
In 2020, interviews and statements by the President of the BFG were published in Dziennik Gazeta
Prawna, the Polish Press Agency, and Magazyn Bank, among others.
The aim of the Fund’s information activity is to disseminate knowledge in the society about the functioning of the
deposit guarantee scheme in Poland, resolution and the role of the BFG in the structure of the financial security
network.
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